18. You Can Have It All If You Don't Do It All With Loni Brown
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Welcome back to the Household CEO podcast. It's Callista Anderson, and I'm so glad you're here. Okay. Real talk. Be honest with yourself for a second.
How many tabs do you have open in your brain right now? The grocery list, the school thing you forgot To RSVP to the work deadline. A pile of laundry that's been staring you down for three days. Yeah, that is the invisible load of motherhood that nobody prepared us for. And here's what I want you to understand today.
The reason you feel like you are constantly behind, constantly overwhelmed, constantly exhausted,
It is not a willpower problem. It is not a time problem. It is a systems problem, and that is exactly what today's episode is about. I have a guest on today who was actually a guest of mine on my other podcast, my previous [00:01:00] podcast, the New Mambas podcast. When we were in the thick of pregnancy and postpartum life, but we are in a new season now.
Our kids are older, the household is busier, and she has been doing something really powerful I knew I had to have her back on to talk about.
We are getting into resin, which is a term that will make so many of you feel like you are finally not losing your mind. We are talking about the mental load, the mom guilt around asking for help and the exact systems she uses to run her home, raise her kids, and
and scale her business without burning out. This episode is practical. It's real, and it's going to change how you think about what it actually means to be a great mom.
[00:02:00] And just a reminder, if you haven't yet left a rating or review, please take a minute to do that for us. It'll help us reach more moms just like you. So let's get into it.
All right. Let me tell you a little bit about our guest today. Lonnie Brown is the founder and CEO of Thrive Company, an 18 year business owner of multiple businesses,
mom of two. She's a wife and a nonprofit board member. Lonnie knows exactly how hard it is to juggle a hectic daily life , while still maintaining your own sense of self and purpose. As a metres specialist, professional organizer, and systems expert,
She helps modern career oriented moms [00:03:00] reduce overwhelm in motherhood and free up about 20 hours per week using her mom life. Operating system without hustle or mom guilt often asked how you do it all. Lonnie is passionate about guilt-free motherhood, helping mothers live a holistic and productive life as best versions of themselves.
Welcome to the show, Lonnie.
I know we've shifted into a new season. Our kids are a little older, , and it feels like the house, it just gets busier and busier.
Tell us a little more about yourself and what Thrive Company is all about.
Loni Brown: Sure. So yeah, so I basically work with moms, and, you know, most of the moms that I work with have kids that are like from infants all the way up to junior high. Um, even high school, to be honest. , But it's basically moms who are juggling a lot, which is most [00:04:00] moms, but there's just a lot of mental load that comes when you become a mom.
You're just trying to remember all the things. You're keeping a lot of things in your head. Uh, you're juggling a lot and maybe you're pursuing your own career as well, but you just have a lot going on. And so what I do is I work with moms to help them organize their entire, mom life and help them.
Create systems to make them more efficient and more productive so that they can feel like they're a good mom, but then also still take care of themselves and focus on their own career and goals and everything like that. So that's what we do at Thrive and it's a combination of education as well as tools.
Um, uh, like we have an app now, and yeah. So it's just a combination of education and tools to help them do all of that.
Kallista: That's amazing. I love that concept and I love that you work with moms in all sorts of [00:05:00] stages in motherhood. let's, let's talk about what mares 'cause a lot of people don't know what that means and what that is. Can you shed some light on
Loni Brown: Yes, so I got. Certified in Mires essence. And Mires essence is, you know, the term was coined back in the seventies, which I was shocked 'cause I had never even heard the term until like the last, maybe like five to seven years. But this term was. Coined by an anthropologist. And um, but what it means is similar to how children go through adolescence, uh, like that period as adolescent, when a child becomes an adult and that most people have heard of adolescence.
That term is very, very common. But when you think of a child and kind of what transition they go through to become an adult, it is, there are hormonal changes. There are physical changes, there are psychological changes. Uh, [00:06:00] there are, you know, um, uh, like social types of changes. So there's all these different changes that a, that a child goes through to become an adult.
Well, mares represents that similar change for women when they become moms. And so as we know as moms, you go through hormonal changes and physical changes and psychological changes and social changes, they're, they're even economical, right? So. Basically mares essence c encompasses that it's that journey of, you know, a woman becoming a mother, and all of those different areas changing.
Now, the, the, the challenge is it's not that known. No one really focuses on this yet. I do believe that Mires essence will be just as known as adolescents like, you know, in the next decade or so. But just like, you know, when a child becomes an adult. You, you're not, you're like, great. There's just [00:07:00] this awkward, you know, period be, you know, teenage awkward kind kind of years that they're becoming an adult.
But once they're an adult, you don't expect them to like, go back to being how they were before they became an adult. You don't expect them to go back to being like a child. That would be, that would be crazy. Right. And so with, with moms, there's this, there's this idea and a lot of it is just. Society has said this is like this idea that like, I have to get back to myself.
I have to get back to like pre-pregnancy this and pre-pregnancy that. And there there's just this, this identity of like getting back to like how we were before we became a mom. And so with resin, that's not the idea. The idea is you are forever changed and you've gone through this shift in all these different areas and, and there and the desire to go.
Back is not, is not there, it's it's who do you become now and who are you now? What is your identity now as a mom? And [00:08:00] so and so, you work through all this different, these different areas. So trence, unlike postpartum, which is like 18 months, you know, after you have. You know, after you give birth, resin spans decades because all of these changes happen over time.
And so, although in the beginning of postpartum you might feel those physical and hormonal changes, the psychological changes and the social changes and all those other things that might come five, 10 years down the line after you've given birth. So Matress is this longer period of time, not just like postpartum 18 months.
Kallista: Oh my God. There's so much in that. There's so much in the journey and I'm glad that there's a name for
Loni Brown: Yeah. And
Kallista: and that it's, it's being studied and expanded on.
Loni Brown: I mean, when I talk to people about this, like, you know, moms, they're like, oh my gosh, like, this makes me feel like I'm not a crazy person. Like these [00:09:00] feelings that I've been feeling. You know, there's a word for it. There's actually a really great Ted talk on resin. Uh, and so I, it's by, um, it's by, um, Dr.
I think her name is Alexandria or something, but it's an amazing Ted Talk. If you search it, you, you can find it, but. Like she, she was a like psychologist, psych psychologist, and there's so many women that feel like they have a postpartum mood disorder, like A PMD, like they think they're like maybe have like postpartum depression.
Or, you know, something like that. And then they go into these psychologists and they're like, no, you're fine. We are not, you know, you are not clinically diagnosed as, you know, postpartum depressed or something. And so they're like, what do you mean I'm fine? I don't feel fine. And so now we have this term mance that can describe all that, right?
Like you, you do not have to enjoy every minute of motherhood. And if you're not. You know, [00:10:00] it doesn't necessarily mean you're suffering from postpartum depression or you have a postpartum mood disorder. Um, but it also doesn't mean that you're fine, right? Because your body is going through all these psychological emotional challenges.
So now we have a term, and so women just feel so much so seen when they hear this and they feel like, wow, like I don't feel alone and I don't feel so isolated, and I feel like people finally understand what I'm going through. So that's powerful.
Kallista: It is. That is a lot. And when you are, I mean, just juggling. That journey and going through the different changes as a mom and the hormones. And that's just us going through our experience. outside of that, like in motherhood, we're running the home, we are raising our children, which is
another layer. And also for women like you , who's a business owner, juggling that is another. [00:11:00] Encompassing thing that I know you're really good at, um, your home and your business, right? You've been a business owner for how long?
Loni Brown: 18 years, over 18 years.
Kallista: Yes. So how do you to shift gears a little bit here, you seem to be very busy with career and life, so how do you manage your household without burning out?
Loni Brown: Yeah, so I think, you know what I like, what I learned in business that I think is very different than what you learn as you're becoming a mom is that, um. You can grow a more successful business. If you're not doing everything in your business, right? People, you know, business owners become the bottlenecks in their business and they hit like a, like an income and a revenue plateau when they're trying to do everything in their business.
So the businesses that [00:12:00] grow and really scale, it's because the business owner has figured out systems and SOPs and has hired team members to help them in the business so that they're not doing. Everything on their own. They have people around them and systems around them that's doing a lot of that work.
And then the business owner can focus on the high value, important task in the business, and the business can grow and they're, and it's not, you know, they're not the bottleneck. So I learned that very early as I became a business owner and so, and so at, when I became a mom. I started looking at social media and just what, you know, even just what traditional media says and just even from watching tv.
And it's this idea that like moms do everything like moms. It's this whole idea of like the super mom, I hate that term by the way, but this like this idea of like, you can be a super mom and you can do [00:13:00] it all and you can juggle everything. And moms are so much better at this than even dads are. And so there, it's just this societal thing that says, moms do it all.
And if you're not doing it all as a mom, somehow that means you're. Less of a mom or something like that. It's like if you're not doing every single thing and other people are helping you, all of a sudden that's look, that's like frowned upon. And so I was like, you know, when I started my business I was like.
Well, if I do everything and I have a career and I have all these other commitments and things, then I'm gonna completely burn out and, and I'm not gonna be happy. And when I'm not happy and I'm not burnt out, then I'm not a very good mom. And so. I was like, I think I can, you know, I can apply how I built systems and team into my business and I can apply that to motherhood and, and then that'll free up my time to be able to really do my definition of what a good mother is, and that is spending quality time [00:14:00] with my kids.
And, and taking care of myself, because what I believe is you can't pour from an empty cup. And so if I'm not taking care of myself in terms of sleep, exercise, self-care, I have a meditation practice. Like if I'm not doing all of those things for myself, then I can't be in, in the best place as a, as a mom to take care of my own kids and my own family.
So. When I prioritize that, then I feel better, my energy is better, and I actually end up having better relationships, like better relationships with my friend, better relationships with my kids. So I believe that like when moms could get this idea of we have to do it all to be. You know, worthy of being a good mother.
When we can let that go, a lot can happen. There's a quote that I love that says you can have it all if you don't do it all. [00:15:00] And that like really, really stuck with me.
Yeah.
Kallista: like that quote too. And I, I'm a big believer in not doing everything myself., When people ask me how I do it all, it's because I ask for help. I think a lot of moms either don't know how to ask for help or they, they, it's just really hard to ask for help or they, they, like you said, they wanna be a super mom, that identity, like they wanna really do it all themselves.
So that is the. The prize, per se, like of motherhood is like a, like a badge of honor that you did
Loni Brown: that you did everything yourself. Yeah.
Kallista: Yeah, we burn out. So what are some things that you do, and you, you've been a business owner for longer time than you've been a mom, so how have you applied the systems that you created in your business into running a [00:16:00] household or, or have you done that?
Loni Brown: Yes, I have. So I, I mean I have literally systematized my entire life and I, it's a very, it's, you know, it's interesting 'cause like. A lot of people, even my like close friends and family, they'll ask like. How did you do all this and what made you do this? And I, you know, I am, I am a very like, masculine energy and I think, I think women in general have more of like feminine energy and they're nurturers and they like to go with the flow and that feels good.
And I have just never been like that naturally. I have, I am a very masculine energy in the fact that like, it, like, you know, and maybe it's because I've been a business owner for so long, so maybe this is just learned behavior, but. It's just like I am like all about spreadsheets and systems and tools and technology and like, I don't nec, I don't actually do a lot of the normal mom things.
You know, like I, I don't read like, [00:17:00] this is stereotypical, but I'm like, I don't read romance novels. I don't really watch a lot of reality tv. I read, I read books on investing. You know, I'm looking at stock markets and like crypto, and I'm like, I'm really into technology. And so I'm, you know, staying up to date with all the AI and just all the things, right?
It's just very, I'm just very masculine energy. So I think this is what has allowed me to just take what I've done in business and just apply that into motherhood. So I have a system for everything. So, for example. I, once I got rid of that notion that like, it is not a badge of honor to, to do it all and, and me trying to do it all was actually going to make me a worse mom and make me suffer.
Once I could really get clear with that and feel okay with that. Again, it's just this, you know, it's a psychological thing that, that we're told. Right. And the mom guilt that comes with, you know, not doing everything. And like you said, not even like asking [00:18:00] for help, like as you mentioned. When, when we ask for help as a mom, it's almost psychologically, it's almost like we're saying we can't do it and we're failing and it doesn't feel good.
And so it's like admitting you can't do it and you're failing, and so and so. It feels better just not to ask for help because feeling like a failure feels worse than just. Burning out basically. Right. So once I got rid of that and I was like, yeah, that's just, that's, that's just not real life. And I, this is artificial.
Like I am not, it doesn't make me less of a mom if I don't grocery shop, for example. Uh, and so like I have a system, we have, I have a rotational meal plan and, and, um, and I have Instacart do grocery shopping for me most of the time. I mean, I still grocery shop here and there, but like Instacart grocery shops and, and I know some of my clients are like.
Well, I don't like other people to grocery shop for me because they can't pick things the way I like to pick things. And I'm like, they're texting you. They're sending pictures. They [00:19:00] can show you, you know, is this one good? And you can say yes or no. That's still saving you time. So I have like, so I have a RO rotational meal plan, and then Instacart does grocery shopping for me.
And so that alone saves like. I mean, through two hours of grocery shopping, plus, you know, my rotational meal plan. You know what you're cooking and therefore you know what groceries you need and you just rotate it. So I'm not tr trying to plan and figure out what I'm eating on a daily basis. Like I figure that out already for the whole month.
Like I know what we're having and yes, you can tweak here and there, but it's just like removing that mental load because most of the, most of the time, the reason why. Moms are burning out and feel like they have no energy is because of the amount of mental energy that they spend doing the same things over and over.
Like every day it's like, okay, what am I gonna cook today? Like kids are like, I'm hungry. What are we eating? And you're looking in the pantry, and you're looking in the refrigerator and you're trying to whip up [00:20:00] something based on what you have because you don't have time to go to the grocery store. So you're like, okay, I have this.
That is a lot of effort and, and you don't realize how much just you thinking about it and, and last minute trying to, you know, put something together, how much energy that, that is just draining out of you and it's just such a energy suck. And so for me. It's planned ahead. I know exactly what we're having.
Like the grocery list, it was already added to the Instacart. Like, I have everything we need and I just do it. And so I can cook, but I don't have to think about it as much and I don't have to use as much energy in order to do it because you know, having healthy meals at home is imp is important for me.
Other people, they might not like cooking and they might not like grocery shopping and so maybe they wanna. You know, order food and, and you know, have it delivered to the house and maybe that saves them time. So it's just, you know, there's no, there's nec not necessarily an exact right system for every single person, but every single person should have some type of system for these things that are [00:21:00] repetitive, that drain your energy.
So like, so like meal planning is like one, um, cleaning, cleaning is another time suck. For mom. It's time. It sucks time and it sucks energy out of you. And so, and what most moms do is they feel like they don't have time to do it, and then the house gets. So messy and so cluttered, and there is this idea that physical clutter creates mental clutter because you see everything and it's just hard to operate because it just feels so heavy with all the clutter.
But what happens is moms like, they let things get cluttered and kids are messy, and then they're like, I don't have time to clean, because it becomes like a two hour to three hour event like. Clean everything. So I have a daily, weekly, monthly, quarterly, like cleaning reset list, and it's like my daily list.
It literally takes 10 minutes, right? It's like I'm wiping down the counters, I'm, you know, tidying up, putting everything in there. We have like little baskets for everything and so. And so everything goes in a basket. It just gets tidy. [00:22:00] We're wiping down count counters and you know, like those type of things.
So these are things that happen daily and they only take me 10 minutes. And then there's things that, you know, might take a little bit longer. Maybe it's a half an hour. And these are things that I'm doing weekly, right? And so this might be, you know, vacuuming, right? I might vacuum once a week or I might.
You know, clean out the fridge or whatever, right? So you have these weekly things, and then you have these monthly things, and then you have quarterly things like, oh, I gotta change the HVAC filter, you know, and like those types of things. Or maybe my husband does that, but whatever it is, you have these things that get done, and so now you're not scrambling trying to do everything all the time.
You have like, okay, this is what I'm doing today. Once you're done with it, you're done. And then you know that the other things are gonna get done because they're on your weekly list or they're on your monthly list or they're on your quarterly list. So again, it just removes the thinking out of it because it's just set.
So I tell people like, systems run my life and, and a lot of people say like, well, I don't have time to like think of all these [00:23:00] systems and plan all these systems. And I always say again, I love these little quotes 'cause they kind of stick with you whenever you're, find yourself making an excuse. It's just if you're too busy to build systems, you'll always be too busy.
Right. And it's powerful. Like I'm like, it's worth it to take the time to build out these systems around these routines in your life to then save, you know, 20, 30 hours a month so that you can now actually have time to take care of yourself, like we talked about earlier. So people are like, how do you have time to go to the gym?
And I'm like, because I don't spend two hours grocery shopping, you know, because I don't. Been my entire weekends cleaning the house 'cause I let it get so bad. 'cause I was doing thing a little, a little bit here and there. Daily and weekly. Right. So that is how I'm able to have that time to focus on myself.
Kallista: A hundred. Oh. I'm like, amen. Hallelujah. Like everything you're saying, and it's so true. A quote I like, um, is, is. [00:24:00] Regarding that is you have to slow down to speed
Loni Brown: Yes. Yes.
Kallista: So slowing down, creating these systems, preparing, like for me it's every week I have a weekly preview, like a weekly game plan, so I know what I'm doing every day for the most part.
And so. For a certain day, like let's say a sports day, we're preparing for that like two days ahead, packing the hockey bag and making sure the jerseys are ready and so you're not scrambling when it's 30 minutes before you're leaving.
Loni Brown: Yeah.
Kallista: You know, so I, for me, the weekly preview, the weekly game plan. And I only started doing this when I became
Loni Brown: Okay.
Kallista: right? Maybe when they were toddlers and things were just so insane. Um, but yeah, I agree. . We just have to sacrifice a little bit of time and preparation, which saves an infinite amount of [00:25:00] time in the future, and not having to reinvent the wheel every single day, every single week. And that is also helpful in, in burnout, right? Because all that time is reallocated. Where you can give it to yourself, like working out, you know, having a girl's night or lunch with a friend. And I just, I love preparation and everyone that knows me, I think we're very similar in that regard, where we like to prepare and it's, it's so doable. is like, yeah, like I wish like more moms would do it.
Loni Brown: If you make the time, it is so doable. And I think, I think people get, uh, they get very overwhelmed thinking about it, but I always say like, start. With the area of your life that's giving you the most stress and overwhelm right now. So like, so like for you, it could be like all the sports and everything that has to happen and this is a weekly or maybe a daily thing and you're just like, [00:26:00] I just need to like get a plan and get prepped and get a system in place for this so that it's not draining and overwhelming.
Like start with that area. You don't have to. You don't have to systematize your entire life all at once. Like you can do them in steps. Um, like travel is another one. Like every time, every time you go and you travel on a trip with children, it is very stressful and very overwhelming. Some people are like, I, it's so overwhelming that I don't even wanna travel.
Um, but again, it's like if you have. Your travel packing list, and you just have that saved and you have that in advance, and you're not like every trip making a new packing list from scratch. You just have that ready to go and you're like, okay, this is my default list. It's what we need no matter where we go every trip.
And then now this trip, okay, we're going to a beachy place, so now we just need swimsuits. And you just add the things that you don't,, that's not on your default list like that seems. So much time and energy and overwhelm, , and it's a simple thing. You're like, oh, I never thought to just, you know, have [00:27:00] these lists done like ahead of time.
Every trip is kind of the same. And so it just removes some of that mental energy that we're, we're spending trying to do things. So all these different areas of life, just start with what's giving you the most overwhelm, but like you said, it's all doable, and we can prioritize our ourselves as a mom, , without letting everything fall to the wayside.
Kallista: Yeah, your app. Is a lot of this, right? Can you talk about your app and how for moms who don't have systems, this is something great because you created systems for people who don't already have them, right? So what is your app called and what kind of systems does it
Loni Brown: Okay. Yes. So back, so I became a mom like about nine years ago, and. I just for myself, you know, like, like as I mentioned earlier, a business owner, I was like, oh, I gotta have all these systems in place. But it was, I'm very tech savvy, so I had lots of [00:28:00] different apps and tools, and I had spreadsheets and I had notes apps, and I had.
Like all the things because it just, it just ran my life and I was good at it and it worked. But then I started having friends and family and even clients asking about, well, like, can you help me do these systems? Like how do you do it? And I was like, wow, it's really, it. It became really hard to like repeat it because I'm like, it's gonna spend me a ton of time just training them how to.
You know, build all these things and all, and I have to be like, oh, you're gonna download six apps and you're gonna download these tools and you have to have this thing. And so I originally started with a notion, dashboard, and Notion is very, very customizable and it looks beautiful. And so I had everything built out in a Notion dashboard.
But, you know, and that's still, you know, I still have that and, and, but you have to put everything into it and it's not super intelligent. So it really is, you still taking time to build all those [00:29:00] systems in there now it's organizing everything for you already. So that's the benefit. It already has all the templates built in.
Um, but I'm like, you know, there's still a better way to do this. And so about three years ago I had this dream of building. Like one app to kind of like what I was doing across like four or five different apps and all these different tools. I was like, if I could just have like one app kind of do the majority of it, that would be game changing.
Not even just for myself, but even just for other moms because then it, it would be more plug and play and they could just use it. And so. And so three years ago, this was like my first kind of inkling of a dream and then, but then it was gonna be so costly to build and develop this. And then recently with all the, with all the advancement and technology, it is a lot easier to build these apps, , without the huge time and , the financial investment.
And so over the last like oh five or six months we've been developing this app and I'm so excited. We had just. Are [00:30:00] launching it right now. Um, you know, like literally beta users are coming in. But what the app does is it basically is those systems, it's all these different systems across all different areas of your life, whether it's grocery shopping and planning health, like fitness, travel, just.
You know, managing school activities and task and events and just all the things that we just have to keep track of. And remember as a mom, it's all in one app, but what makes it really powerful is there's AI completely integrated. It is, it's an AI first app. So unlike in my notion dashboard, where you could set up your rotational meal planning system, you have to put in all the meals.
And all the recipes and all the ingredients. So it's still beneficial, but that is a lot of effort for you to put all that in. With the app, it's ai, so you put in all of your kids' preferences, like, you know, she doesn't like broccoli, he doesn't like [00:31:00] mushrooms. They love this. So you put all your preferences and your, and your kids' profiles and your, and like, you know, you know, oh, my husband's doing, you know.
Keto or whatever, like whatever it is. Like you put all of that in the app and then you ask AI to build you. A meal plan. And then once you have the meal plan, then you say, you know, find me the recipes for these meal, you know, for these meals. And instantly AI does it and then you can edit it. So for example, if, if one of the recipes you know, has like mustard seed and you don't like mustard seed, you could swap that out or change it or ask the AI to change it, you know, to something else.
But it's really removes a lot of the. Amount of time that it, it takes to set up these systems because AI is doing it for you and they're using all of your preferences, all of your previous history and information that you've put in there, it's taking into consideration. So as you're building those packing lists [00:32:00] before in my other, you know, tools, you would have to manually put all that in there.
Now you're like, Hey, we're going to Miami and we're taking the kids. It, the app knows the ages of my kids eight and five, you know, and we're doing these activities. Create me a packing list, right? Create me, , some activities that we can do in Miami, , with eight and five year olds.
And so it is doing all of that for you and saving it so that you can refer to it later. But it's just so powerful and it just allows you to just remove everything from your head and it'll remind you of things. So you can just tell it, Hey, pajama Day is on, you know, April 20th. You know, remind me that it's pajama day.
And so when you get to, , and you can say, remind me two days before, or something like that. And so it'll, the app will alert you, Hey, don't forget pajama days on Monday, April 20th. , And make sure you don't send your kids to school in regular clothes, and they're gonna be embarrassed, right? These are the things that we like, have to remember as moms, and we feel like a failure if we forget.
So the app does all of that, so we are [00:33:00] so, so excited about it.
Kallista: Well, I'm excited to try it and test it out, and , I'm excited for it to help so many moms. So , where can people find you and where can they expect this app to be
Loni Brown: Yes, we're,
Kallista: to the public?
Loni Brown: so we are in betas right now. Uh, and so we are gonna do once we're, we're betas are gonna be for like a week or two, and then we're gonna open the app to the public. And, uh, so you can just go to thrive app.com and that's Thrive with a y, so T-H-R-Y-V-E. app.com and you can sign up. So for our first hundred users, we are doing a promotion for 50% off the app.
It is just $10 a month, um, which is amazing. Um, it'll in the future go to $20 a month. Uh, but for our founding users, it'll be $10 a month [00:34:00] and you have like full access to the app and for the first founding 100 users, um, that sign up for, um, you know, for the app. I am going to be gifting my Mires essence program.
Uh, it is a 90 day program for moms to go through the Mires essence program so that you basically learn about Mires essence, apply it to your own life, reduce and remove the mom guilt, um, create your identity as a mom and really get clear about. Um, what motherhood looks like and how you can thrive as a mom in all the different areas.
So it's basically everything that I've done across all the different areas of my life in terms of, um, you know, taking care of myself as a mom, um, with the resin. So this is what I got certified and to teach. So this is a program that I would normally charge, um, when I, [00:35:00] when I run it live, it's a thousand dollars.
When it's recorded, it's $500. And so I'm giving that away free for. Our, um, you know, first founding users of the app.
Kallista: So they can go to thrive app.com for the
Loni Brown: Mm-hmm.
Kallista: and I'll link all your socials and all the ways to get connected with
Loni Brown: Yes.
Kallista: in the
Loni Brown: That's perfect.
Kallista: Um. Yeah, so, oh my gosh, Lonnie, thank you so much for sharing all these golden nuggets, and I'm super excited for this app to roll out and I'm excited to test it out myself because like you, I use a lot of apps and it's beautiful just to have everything in one place and I can't wait to start using it.
Loni Brown: Yes. I'm so excited. Thank you so much for having me on the show.
This is great.
Kallista: Thanks, Lonnie. We'll talk soon.
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